Friday, November 8, 2024
Car Audio

JVC: The International CES, Las Vegas 2014

The International CES has been running for decades. As the show is so VAST, there is no possible way one person can walk the thirty miles of carpets and see three thousand, two hundred exhibitors in four days, let alone the three I got on the show floor. I was spoilt stinky, as apart from being whisked by US Airways (who are not wrapped up in their own glamour by the boss and thus are nice, even to ugly fat people, which makes MY flight pleasant I had six recently) I was also put up in a nice re-poshed-up room in Tower II of the Excalibur and thus able to ride the super tramway to the Mandalay Bay.
On the site of the old Hacienda, where in year one, I lay ill with food poisoning for two days and realised that I could perish there and Vegas wouldn’t care, it was good to be a VIP on the same spot that had been so rough before!
But the point is, that the more years you have shown at the CES, the closer your stand may be to the entrance, since your delegates are the fresher and less tired for not finding you at the back of the hall. And JVC were right front and central as they have been stalwart exhibitors for years. I was there the year a seriously clever hidey-face system was released, called El Chameleon. In the USA with so much Spanish spoken it was not an issue but they WERE going to call it something else in Blighty. Then that track Living the Vida Loca was all over the charts that year and the problem went away! It was called El Chameleon and was remarkable to behold as switch panels whipped in and out of sight and hitherto unseen illumination suddenly glowed upon power up. There was a cluster of far eastern engineers taking pictures and measuring it which seemed to irritate the JVC guys back then as they had issues with reverse-engineering.
However, the cool new offering at the CES was about their definite tilt at the Hero GoPro market, which has become a ‘˜thing’ created because OF the product, however much of a BigWeld issue (Robots movie) it may have been, seeing and filling a need. Our own Simon King made a video with the one he tried that was said to be about the best one the UK JVC guys had seen (which isn’t to mean they have seen ALL ever posted..) but that they had taken to using it in training sessions as how-to-apply video. Well done you nutbag, King!
The car side was a story of the new connectivity, with the adoption of the HDMI socket as a way to get more in and out of a car headunit, data-wise. Here’s some pictures, starting with the cool fellow who showed me around the JVC stand but then scarpered before I could get more than a still with the 4×4 RZR.
JVC USA’s Jacob Hardin explains HDMI

Smartphone closeness

Mobile High Definition Link explained:

And to best explain the clever bits, I now give you the two-parter video I spun up with said product chap named Jacob Hardin. A friendly and warm soul, he knew his stuff.

Latest Adixxion cam mounted on the front of this RZR 4×4 loony quad.

And the shots above can also be seen with some swapsies of that wicked 4×4 RZR thingy, here:
link
To see more UK based JVC goodness, click this bit: link